E.C.'s EMOTIONAL RESCUE
CBS, in their continuing effort to find a tagline that adequately conveys the Costello presentation/ experience/etc. (and the frustration in the ad dept, must be immense, having already led to the looney indiscretion of last year's Trust slogan—"four eyes one vision"— whew!) are currently offering up one word, a coy question—"master-piece?"
November 1, 1982