JIM KERR: SIMPLY SPEAKING

Sting, Simon Le Bon, George Michael, Bono...somehow Jim Kerr doesn’t have quite the same ring to it. For the moment, of course, the name doesn’t have the same clout either—but not, the general feeling is, for long. The word in the music business is that Simple Minds are about to make it huge, and as their singer, lyricist and spokesman Jim Kerr is in for as much of the attention as Le Bon gets with Duran Duran.