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MEDIA COOL

This Month’s Media Cool was written by Bill Holdship, J. Kordosh, and Dave Segal. PEPSI’S WALK THRU ROCK (Walk Thru Entertainment, Inc.) Walk Thru Entertainment, Inc. received a million-dollar corporate sponsorship from Pepsi to back its first undertaking which, supposedly, “captures the 30-year evolution of rock ’n’ roll.”

February 1, 1986

MEDIA COOL

This Month’s Media Cool was written by Bill Holdship, J. Kordosh, and Dave Segal.

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